DataSense Mall Analytics

Revolutionise retail and mall operation strategies with data-insights. 

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What is Mall Analytics?

A retail analytics platform that transforms retail strategies by accessing insights into visitor demographics, behaviour, and footfall trends, enabling you to optimise marketing strategies, events, and the retail mix.
Transformative Market Research
Access competitor intelligence, shopper origin and footfall trends, and cohort analysis.
Master Mall Acquisitions
Optimise leasing strategies with up-to-date insights into visitor demographics, enabling effective strategy adaptation to market trends.
Enhanced Risk Mitigation
Leverage precise date ranges and detailed competitor analyses for smarter retail decisions.

Key Features

Explore the core capabilities of DataSense Mall Analytics

Understand Traffic Trends

Track footfall trends, compare three malls, and use analysis tools to improve shopper retention.

Discover Visitor Origins

Explore catchment area demographics and gain insights into the backgrounds and preferences of potential visitors.

Explore Visitor Demographics

Use market intelligence to analyse shopper profiles and create targeted, effective marketing strategies. 

Emerging
Market Trends

Achieve a big-picture overview of a particular project, township, and area from over 100,000 listings all over the region. Identify prime investment opportunities and understand the competitive landscape by having an eagle eye view of each location parameter’s demand insights.

Proprietary
Market Index

The PropertyGuru Market Index (PGMI) is our proprietary formula to assess the demand and supply of each location parameter. Acquire updated analysis of various markets to pinpoint imbalances, seize opportunities, and adjust strategies dynamically.

Area Comparison
Analysis

Gather critical information on differences across cities, areas, prices, and growth metrics, including PGMI and rankings to spot best performing projects. Uncover lucrative opportunities, competitive landscapes, and drive growth with data-backed decisions.

Demand
Flexibility Insights

Analyse how demand fluctuates across different conditions and other markets. These insights help you gain visibility whether property viewers have also viewed other projects or areas. Maintain a competitive edge by understanding and responding to dynamic market demands effectively.

Property
Seekers Insights

Uncover insights about the geographic location and demographic attributes of property seekers to gauge and forecast demand and performance. Maximise impact through customised offerings and enhanced customer engagement. Know your buyers from their origins with demand insights.
Explore other modules

Seeking customised solutions?

Most In Demand
Analysis
Identify popular projects by size or price range to locate current demand hotspots.
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Change In Demand
Analysis
Distinguish projects with significant shifts in popularity to spot emerging demand trends.
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Change In Price
Analysis
Compare projects with the biggest changes in prices and assess their potential for capital appreciation.
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Rental Yield
Analysis
Explore rental market prices by size or unit sale price range to identify rental yield potential.
Learn More
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Explore Real-World Insights and Solutions in Our Compelling Case Studies

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Elevate conversion rates and spending efficiency through enhanced market understanding.
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Enhanced accessibility with API integration for streamlined price estimation and comparative market analyses.
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Revolutionising Local Council Property Assessment Through Transparent Data Insights
Effortlessly access precise market data for enhanced accuracy in property transactions.
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Stay Ahead with Real Estate Big Data.

Empower your business with Demand Analytics for data-driven decisions.
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Terms and Conditions© 2024 PopertyGuru Pte Ltd. All rights reserved.